Marketing that gets smarter every week.
Media Combustion turns strategy into consistent execution across your website, search visibility, content, social media and campaigns, so your marketing keeps moving even when you are busy running the business.
Based in Ottawa. Serving businesses across Ontario.
An active marketing system, not a static plan.
Media Combustion combines strategy, continuous intelligence, decision-making, execution and measurement so marketing can adapt as the business, customers, competitors and market change. We continuously gather information, decide what matters, act on it and learn from the results.
Strategy
Continuous Intelligence
Decision
Execution
Measurement
Strategy
Establish the business priorities, audience, positioning, objectives and marketing direction. Strategy determines what the marketing is trying to accomplish.
Continuous Intelligence
Continuously gather and interpret signals across the market, competitors, customers, search behaviour, conversations, campaigns, content performance, local opportunities and business performance. The objective is to identify what has changed and what matters now.
Decision
Turn intelligence into clear marketing priorities. Decide what deserves action, what should wait, what should change, what should remain, what is worth testing and what is not worth doing. This is where Media Combustion moves from information to judgment.
Execution
Translate approved priorities into actual marketing work — content, campaigns, websites, social media, local visibility, SEO, creative and marketing initiatives.
Measurement
Measure what happened after execution. Understand what worked, what changed, what did not perform, what was learned and what should happen next, then feed it back into the next cycle of intelligence and decisions.
What is Continuous Intelligence?
We continuously monitor the signals around your business — your market, competitors, customers, campaigns, conversations and performance — so marketing decisions are not based on a plan created months ago.
The goal isn't more information. It's better decisions about what to do next.
Dimensions of intelligence
Market Intelligence
What is changing in the industry or local market?
Competitive Intelligence
What are competitors doing, changing or missing?
Customer Intelligence
What are customers asking, searching for, responding to or struggling with?
Performance Intelligence
What is current marketing performance telling us?
Opportunity Intelligence
What new opportunities deserve attention?
We continually ask: what changed, what matters, what should we do about it, what happened after we acted, and what should we do next.
MindSpa Mental Health Centre
A long-term marketing partnership connecting practitioner authority, local visibility, content, podcast production, and reporting for an Ottawa mental health practice — built as a connected system, not a series of campaigns.
Your marketing should not depend on finding time to do it yourself.
•Good ideas are discussed but never implemented
•Content is inconsistent
•The website, SEO and social channels are disconnected
•Too many vendors or tools must be managed
•Results are difficult to measure
•The owner becomes the marketing bottleneck
Media Combustion provides the strategy, production and coordination needed to keep the entire system moving.
Built for businesses that need more than occasional marketing support
Media Combustion works with regulated and non-regulated businesses. The focus below is clear, without excluding strong local service clients.
Mental Health Clinics
Consistent, compliant marketing that helps the right clients find and choose your practice.
Learn moreTherapists and Wellness Practices
Calm, credible visibility and content that builds trust before the first appointment.
Learn moreEducation and Community Organizations
Clear messaging and steady communication that keeps families and members engaged.
Learn morePremium Local Service Businesses
Local search, reputation and content that turn visibility into booked work.
Learn moreOrganized around outcomes, not a list of tasks
Visibility
- •Local SEO
- •Google Business Profile
- •Website and service-page optimization
- •Search and AI visibility
Authority
- •Strategic content
- •Blog and website content
- •Podcast and video repurposing
- •Thought leadership
Consistency
- •Social media planning and production
- •Content calendars
- •Campaign coordination
- •Cross-channel distribution
Conversion
- •Landing pages
- •Calls to action
- •Lead-generation campaigns
- •Email and follow-up systems
Measurement
- •Reporting dashboards
- •Search Console and GA4 insights
- •Campaign analysis
- •Monthly priorities
Need stronger local visibility? Start with 30 days.
The 30-Day Local SEO Sprint is a focused Media Combustion engagement designed to identify and address the local-search priorities that can improve how your business is found online.
Explore the Local SEO SprintPart of the Media Combustion system
- 01Strategy→
- 02Intelligence→
- 03Decision→
- 04Execution→
- 05Measurement
Every partnership starts with the right foundation.
New ongoing Media Combustion clients begin with a Strategic Marketing Audit ($1,500) followed by Onboarding & Setup ($500) to establish secure access, software, working systems and the infrastructure required for execution.
Monthly marketing packages
Not sure which level fits? We will recommend the smallest engagement capable of supporting your goals.
Senior strategy with a team built for execution
Media Combustion combines founder-led marketing direction with a production and implementation team. You receive senior strategic oversight without having to coordinate every specialist yourself.
Anne-Marie Legault, Founder & Marketing Strategist
More about Media CombustionReady for a marketing system that keeps moving?
Tell us what you are trying to grow, what is currently getting in the way and where you need support.